Sunday, November 12, 2017

Are The ANTIplastic People Cutting Trough?

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 When networked daily newspapers start promoting "trends" that depend upon technologies that romanticise 'the past' there is reason to wonder why that might be. 'Wicker & willow' carry cultural cargo that is laden with romantic imaginings of 'times past'.  Is this anything more than the gimmicks the 20th Century was so good at?

Similarly, when 'plastic' in just about all its machinations is getting a bad press for its propensity to pollute – and the world's oceans in particular – there is cause to wonder if the strategic marketers in the corporate world have got the message and are consequently 'trending' words like, timeless, wicker, willow, etc. in order to put 'plastic' into the background. Is this anything

Possibly this is a projection but it does seem to be an idea that is worth testing.
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